Igniting Innovation Part 1

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Innovation, return on investment, sustainability, revenue potential… these are buzzwords used often in business and boardrooms, and with so many parks and recreation agencies operating independent of taxpayer support, thinking like a business is an asset – and often the best solutions will come from your front-line staff and fans.

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Igniting Innovation Part 1: Increasing visitation, experimenting with amenities, and forging partnerships

Innovation, return on investment, sustainability, revenue potential… these are buzzwords used often in business and boardrooms, and with so many parks and recreation agencies operating independent of taxpayer support, thinking like a business is an asset – and often the best solutions will come from your front-line staff and fans.

So, how do you inspire innovation and encourage out-of-the-box business-based thinking with staff historically trained on resource management? Ron Olson, Chief of Parks and Recreation and Maia Turek, Resource Development Specialist, both from Michigan State Parks, Trails and Waterways talk about how an innovative approach spurred new ideas, new programs, new amenities, grew partnerships and is now developing a stronger, more empowered staff.

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About the Presenters

Ron Olson, Chief of Parks and Recreation, Michigan Department of Natural Resources

Maia Turek, Resource Development Specialist, Michigan Department of Natural Resources

Webcast Format

This webcast was conducted through online conferencing software and captured for future viewing. This webcast includes a digital recording of the presentation and a download of the presentation.

Course Completion

To be awarded an electronic certificate of completion for attending or viewing this webcast, you must successfully complete a brief assessment to demonstrate your understanding of key course concepts.

Learning Objectives

Learning Objectives

  • Learn how to develop and implement a statewide innovation program, and the importance of innovating the program when needed.
  • Gain insight into the process of maintaining transparency when forging private partnerships
  • Learn how an innovation program can improve employee engagement and grow revenue
  • Understand the value of your stakeholder and volunteer network in implementing new ideas

When:June 22, 2017. 2 - 3:00pm EST

Sponsored by

This Professional Development Webinar Series brought to you by Eppley Institute& National Association of State Park Directors

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