Training for Public Agency Communicators and Partners: Other Communications Topics

About

Training for Public Agency Communicators and Partners: Other Communications Topics

This course will cover other important situations or concepts that public agency communicators are likely to encounter in their work, from crisis communications to special events as well as the use of branding and graphic identity and working strategically with our partners.

Course Schedule

Elements of the course:

• Interactive practice activities
• Learn More opportunities
• Supplemental reference materials
• Information assessment quizzes
• Engaging Videos
• Final assessment

• Unit 1 - Basic Tools and Terms

Learn To

• Define important communications tools and terms.

Recommended Background:

There are a wide range of public agency communicators, their partners, and members of the public who may qualify for and benefit from this training. The primary users have been identified as National Park Service employees who, at a minimum, have collateral duty responsibilities pertaining to communications, marketing, and/or public affairs. This training is also designed for and applicable to park professionals in state, county, and municipal agencies and non-profit organizations who are responsible for communicating with the public.